
12-18-2006, 05:09 PM
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Senior Member
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Join Date: Dec 2006
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How to earn people's trust?
Our business is into outsourcing. We specialize in hiring full-time webmasters who help people in their business. Basically our agents can work fulltime for anyone who will lease them from us.
We are doing a clean job however, as the frontliner of our company, I always experience people who are not just contente with saying "Nah, I am not interested in your services" but would still give more hurting comments like were just scams or a bunch of people generating fraud farms.
Our business is something I consider so unique but its uniqueness makes it unbelievable for people.
How can I solve this problem guys? Need your help please.
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12-18-2006, 05:13 PM
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Senior Member
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Join Date: Dec 2006
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It is difficult to give advice on this, because the solution almost sounds like a "pat answer."
It takes time to build trust.
How about some testimonials from satisfied customers? That might go a long way. Also, time spent in business will build trust, and make what you do more believable. Perserverance is the key.
I always hear different responses, and some of them are just plain rude. You have to keep a thick skin. If someone is rude and hurtful, what kind of a customer will they probalby be anyway? Yes, there are some that can be good customers, but you can develop them later, as time goes on.
Just keep working, and keep telling your customers what your unique selling proposition is. In other words, answer the question, what can I do for you to help you? What problem do you have that I can solve?
Best wishes.
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12-18-2006, 05:19 PM
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As Toolman said, there isn't a very good answer other than the cliche. Once you gain a reputation (which is built slowly, over time), you're able to begin to have more and more success. For example, my hosting company had the same response from one of the communities online but now we're doing better hosting business with them than anywhere else. We've gotten a few dedicated servers hosted because our reputation (albeit in a very small group of people at this point) has become solid.
It just takes time and continued effort.
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12-18-2006, 05:22 PM
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Starting a unique business is always going to be hard for people to accept. Being the first even more so. There are quite a few good sales bibles out there on overcoming objections. One of the things you need to do is to make a list of all the objections and naysayers have told you, and with this list come out with a varied number of responses to those. Are you going to overcome them all, of course not, but you will start to get comfortable showing the benefits of your company to theirs.
As far as scam goes... You'll always get those don't let them get you down.
On a personal angle, about 2 years ago, I saw this new service called Virtual Assistants on this board, I thought they were the ultimate scam. Never heard of it. I thought they were scamming people left and right (i admit I was ignorant).
For the record, I am seriously thinking of hiring a VA and I've referred a few of my realtors that I've done business with to some VA's that deal with real estate. I've completely turned on my views, because of the people on this board. Why because they were the first (in my mind) and they educated, educated, and educated. Not so much promote, but educated and that built trust and value to their services.....
alright, I was rambling, so I'll step off my soapbox now...
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12-18-2006, 05:25 PM
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- Consistent delivery of value
- Exceeding customer expectations
- Word-of-mouth recommendations
- Belonging to professional organizations (in some industries)
And, as others have mentioned, it takes time.
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12-18-2006, 05:30 PM
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I have to agree that time is going to be key. It takes time to build trust. However there are things you can do to help that trust along in the beginning. We were discussing this in another thread here about how the color blue inspires trust. If you look around you'll see that blue is often the color choice for clothing of salesman and corporate websites.
The words you use on your site can convey trust or lack of it to someone. Make sure everything you say is consistent. Add a privacy policy to your site and add a line near your contact form about how you never give or sell anyone's email address to third parties. Little things like that can go a long way.
Testimonials will definitely help since it shows that other people have placed trust in you and been happy with the results.
A lot of it will come down to time though. The more people can see you deliver on the trust the more the word will spread.
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12-18-2006, 05:32 PM
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I suggest some research so you can become keenly aware of the valid reasons people will reject the idea of your service. Because there have been so many scams of this nature, so much theft of trade secrets, and so much total disregard for intellectual property rights by offshore vendors, you will have a tough fight.
How can you assure your clients that you can protect them legally?
Business owners are not only leery because of the horror stories that have happened to others, they are understandably hostile to anyone who might leak sensitive information offshore. Offshore vendors will sometimes even sell their stolen goods as if they owned it (let the buyer beware as they say). You must offer a viable solution or you can be viewed as part of the problem.
The other challenge you probably face is addressing all the legal vulnerability issues and still offering a cost advantage.
This might not be the kind of response you enjoy reading, but maybe it will help you understand why you are getting the reactions you are getting. You may not have caused this problem, but your business model will require you to deal with it.
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